Service Guide
Global Tycoons’ Five Trends in Clothing Retail Industry in 2016
来源： 时间：2016-03-23
For a long time, accelerating comprehensive multi-channel supply has always been the most important part for the retailers. Mobile applications, in-store technology, multi-channel replenishment mode and collaborative interdisciplinary marketing are recent innovations. These new measures will continue to be key in 2016, especially under the background of consumers' more and more expectations for personalized experience and ultra-low discount. In 2016, these areas will embrace more new technologies, focusing on improving store experience. According to APT and some clothing retailers’ experiences, we can know more about clothing developing trends in 2016.
1.The clothing industry will bring forth new attractive points.
In order to make the introduction of new products, apparel retailer need to take tests in stores in different location, and then analyze the sales result. Only the market test result can tell retailers what is best for their business, and how to supply products in different channels.
2.The unique noumenal shop’ special experience ushers long-term consumers.
3.The staves occupy a dominant position.
4.Outlet store and discount store meet consumers’ expectation for lower price.
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